Tag Archives: user experience design

Yes, The iPad is Revolutionary

The Valley Wag is all a stir lately over Apple’s claim that the iPad is revolutionary and magical. This is has been only the latest skirmish of a battle that has been going on ever since Steve Jobs announced and introduced the iPad in January. Immediately after the announcement, technologists and financial analysts began to pan and attack. The attacks continue to this day.

After having the iPad for little over month and experiencing it first hand, I have gone back to the reviews and pontificating concerning the iPad to see if they were right and provided any insight. My conclusion is that most were not. The summary of what I found is the title above. Though most provided very little insight, some had profound and thoughtful contributions with startling implications beyond the gadget that is the iPad. The supporting evidence with some surprising twists, I provide below the fold. Continue reading

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Funnels and the Paths They Make

My attitude is that funnels form a compelling prerequisite for action and should be an element of every actionable report. Let me demonstrate. But first we need to deal with the train wreck between funnels and paths in current web analytic tools. Continue reading

Posted in Methodology, Web Analytics | Tagged , , , , , , , , , , , , , , , , | 1 Comment