Daily Archives: March 23, 2010
Visitors vs. Visits
One would think that Visitors and the Visits they make would go hand in hand, but in some cases that is not true for many web analytic solutions. Visits or Sessions have their place in web analytics but not as prominently as one would think. Caution: This is a no spin zone! Let us take a new and honest look at this fundamental concept in web analytic analysis. Continue reading
Posted in Measures & Metrics, Web Analytics
Tagged axioms, best practices, Bounce, Bounce Rate, content paths, conversion funnels, conversions, introductions, LinkedIn, marketing channels, measures, metrics, opportunity funnels, referrals, Sessions, site optimization, standard practices, Visitors, Visits, WAA
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